About Us
Building Businesses for Stronger Tomorrow.
Sahel Group is a diversified holding company building and backing
businesses across East Africa and the Gulf. From fresh produce exports
and business advisory to digital marketing and entertainment, our
portfolio companies share one purpose: to create lasting value by
connecting markets, people and opportunity.
Headquartered in Nairobi, Kenya, we draw on deep operating experience in trade, hospitality and commercial services to grow ventures that are built for scale and grounded in local insight. We invest in sectors where we understand the market, add hands-on expertise, and build partnerships that last.
Headquartered in Nairobi, Kenya, we draw on deep operating experience in trade, hospitality and commercial services to grow ventures that are built for scale and grounded in local insight. We invest in sectors where we understand the market, add hands-on expertise, and build partnerships that last.
Our Vision
To be a trusted bridge between East Africa and the Gulf, building businesses that create value across both regions.
Our Mission
To grow a portfolio of well-run, purpose-driven enterprises through sound management, strategic partnerships and a commitment to excellence.
Our Values
01
Integrity
We do business transparently and honour our commitments.
02
Excellence
We hold every venture to a high standard of quality and
delivery.
03
Partnership
We grow alongside our clients, partners and communities.
04
Enterprise
We spot opportunity early and act on it decisively.
Our Portfolio
Diverse Business. One Purpose.
Jo Fruits Kenya
Premium fresh produce from Kenya to the world.
Jo Fruits sources high-quality fruit, including Kenyan avocados, directly from trusted growers and delivers to international markets with a focus on freshness, food safety and dependable cold-chain logistics.
Arca Stra Ventures Limited
Business, advisory, and talent solutions for growth.
Arca Stra works with businesses to develop commercial strategy, structure market entry and strengthen operations. Our human capital advisory helps organisations find, develop and keep the right talent.
Qalam by Arca Stra
Your time, back in your hands.
Qalam provides dedicated virtual assistants for busy professionals, executives and business owners. Our assistants take care of the tasks that eat into your day, including inbox and calendar management.
86 Entertainment
Unforgettable experiences, delivered.
86 Entertainment creates and manages live entertainment, events and nightlife experiences. From artist bookings to full event production, we bring energy, creativity and professional execution to every occasion.
Strategic Partners
Strong Partnerships. Greater Possibilities.
Leola Ventures
A valued strategic partner supporting Sahel Group's growth and market
expansion initiatives.
Crystal Palace Hotel
A trusted hospitality partner, working with Sahel Group to deliver
exceptional guest experiences and events.
Interested in partnering with Sahel Group?
We welcome conversations with businesses that share our vision.
contact us
Let's Build Something Together.
We'd love to hear from you. Whether you're a potential partner, client or investor, get in touch with our team.
Location
Nairobi, Kenya
